How Mobile Integration Will Change the Casino Industry Moving Forward

It's an understatement to say that casinos have been slow to adapt to mobile technology. Consumers use smartphones to find a ride, order groceries and coordinate their business and social lives; however, stepping inside a casino, is almost like travelling back in time to 2005. Want to play a game of blackjack or try your luck on your favorite slot machine? You'll have to use cash. Loyalty rewards are only earned by using a physical player card, and the most common marketing offers are distributed via direct mail.