The rise of AI in omnichannel marketing - IBM THINK Marketing

Thank you for subscribing to the monthly THINK Marketing newsletter. This post is part of our Cognitive College series where the industry's brightest minds explore different ways cognitive will revolutionize the way that we work and engage with customers. For decades, when one thought of the future, they thought of intelligent, thinking machines, be it Robby the Robot from Lost in Space, supercar KITT from Knight Rider, or the human-appearing Cylons from Battlestar Galactica. Today, if one mentions the words "artificial intelligence," many will think of IBM's Watson beating its human counterpart in a game of Jeopardy!. But where are the day-to-day thinking machines we assumed were right around the corner and promised to us from our Jetsons-viewing childhood?