How Artificial Intelligence Has Influenced E-Commerce – The Retailer's Story

Never before have customers been more in control of the retail trade than today. Or has the retailer wrested control of the exchange? Let's revisit this in the light of new technologies and sensors deployed in this "game". In the sixties through the eighties, the Sears, Walmart and K-mart kind of super stores aggregated purchase information to decide what to buy and stock their shelves. Improving the scale of procurement they drove down the purchase price of things like Levi's Jeans to the detriment of the manufacturer.