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Top 10 Applications of Sentiment Analysis in Business

#artificialintelligence

We are all aware of the Internet's explosive expansion as a primary source of information and a platform for opinion expression. It has now become essential to gather and analyze the ever-expanding data that follows. While in the past, manual analysis of data has been possible and even served us well, the same cannot be said true for this digital era. Let us say a large chunk of data has to be manually analyzed. Can you do the math involving time and resources associated with it?


You Are What You Talk About: Inducing Evaluative Topics for Personality Analysis

arXiv.org Artificial Intelligence

Expressing attitude or stance toward entities and concepts is an integral part of human behavior and personality. Recently, evaluative language data has become more accessible with social media's rapid growth, enabling large-scale opinion analysis. However, surprisingly little research examines the relationship between personality and evaluative language. To bridge this gap, we introduce the notion of evaluative topics, obtained by applying topic models to pre-filtered evaluative text from social media. We then link evaluative topics to individual text authors to build their evaluative profiles. We apply evaluative profiling to Reddit comments labeled with personality scores and conduct an exploratory study on the relationship between evaluative topics and Big Five personality facets, aiming for a more interpretable, facet-level analysis. Finally, we validate our approach by observing correlations consistent with prior research in personality psychology.


EDSA-Ensemble: an Event Detection Sentiment Analysis Ensemble Architecture

arXiv.org Artificial Intelligence

As social media platforms grow more and more each day, it also increases the need to analyze and understand certain aspects, such as the impact of important or spiking topics over the network[49]. Event Detection techniques are used to automatically identify important or spiking topics by analysing social media data. In this paper, we use the angle of the positive emotion generated by these topics for the users and the magnitude, both reach and time span, in order to better understand what is happening on social media platforms, mainly Twitter. Sentiment Analysis is a field in Natural Language Processing that analyzes user opinions and emotions from written language [38, 66], while Event Detection deals with analyzing information diffusion in graph networks [24]. Although there is a large volume of work done on Event Detection using social media data and on Sentiment Analysis of this type of content, in the current literature, there is a shortcoming of the approaches that combine the two domains. There are multiple communities that are involved in mining, gathering, and giving some meaning to the vast amount of content generated daily by the users of those platforms, namely the Network Analysis and Natural Language Processing communities. The two communities are using different types of approaches since they have different purposes: For the Network Analysis community, the main purpose is developing methods to deal with the spread and mitigation of harmful content using Event Detection. Event Detection is used to detect the impact and spread of topics on Social Networks using multiple types of approaches such as sliding windows, topic detection, etc.


Improving the Modality Representation with Multi-View Contrastive Learning for Multimodal Sentiment Analysis

arXiv.org Artificial Intelligence

Modality representation learning is an important problem for multimodal sentiment analysis (MSA), since the highly distinguishable representations can contribute to improving the analysis effect. Previous works of MSA have usually focused on multimodal fusion strategies, and the deep study of modal representation learning was given less attention. Recently, contrastive learning has been confirmed effective at endowing the learned representation with stronger discriminate ability. Inspired by this, we explore the improvement approaches of modality representation with contrastive learning in this study. To this end, we devise a three-stages framework with multi-view contrastive learning to refine representations for the specific objectives. At the first stage, for the improvement of unimodal representations, we employ the supervised contrastive learning to pull samples within the same class together while the other samples are pushed apart. At the second stage, a self-supervised contrastive learning is designed for the improvement of the distilled unimodal representations after cross-modal interaction. At last, we leverage again the supervised contrastive learning to enhance the fused multimodal representation. After all the contrast trainings, we next achieve the classification task based on frozen representations. We conduct experiments on three open datasets, and results show the advance of our model.


Presence of informal language, such as emoticons, hashtags, and slang, impact the performance of sentiment analysis models on social media text?

arXiv.org Artificial Intelligence

This study aimed to investigate the influence of the presence of informal language, such as emoticons and slang, on the performance of sentiment analysis models applied to social media text. A convolutional neural network (CNN) model was developed and trained on three datasets: a sarcasm dataset, a sentiment dataset, and an emoticon dataset. The model architecture was held constant for all experiments and the model was trained on 80% of the data and tested on 20%. The results revealed that the model achieved an accuracy of 96.47% on the sarcasm dataset, with the lowest accuracy for class 1. On the sentiment dataset, the model achieved an accuracy of 95.28%. The amalgamation of sarcasm and sentiment datasets improved the accuracy of the model to 95.1%, and the addition of emoticon dataset has a slight positive impact on the accuracy of the model to 95.37%. The study suggests that the presence of informal language has a restricted impact on the performance of sentiment analysis models applied to social media text. However, the inclusion of emoticon data to the model can enhance the accuracy slightly.


Neural Dynamic Focused Topic Model

arXiv.org Artificial Intelligence

Topic models and all their variants analyse text by learning meaningful representations through word co-occurrences. As pointed out by Williamson et al. (2010), such models implicitly assume that the probability of a topic to be active and its proportion within each document are positively correlated. This correlation can be strongly detrimental in the case of documents created over time, simply because recent documents are likely better described by new and hence rare topics. In this work we leverage recent advances in neural variational inference and present an alternative neural approach to the dynamic Focused Topic Model. Indeed, we develop a neural model for topic evolution which exploits sequences of Bernoulli random variables in order to track the appearances of topics, thereby decoupling their activities from their proportions. We evaluate our model on three different datasets (the UN general debates, the collection of NeurIPS papers, and the ACL Anthology dataset) and show that it (i) outperforms state-of-the-art topic models in generalization tasks and (ii) performs comparably to them on prediction tasks, while employing roughly the same number of parameters, and converging about two times faster. Source code to reproduce our experiments is available online.


Improving the Inference of Topic Models via Infinite Latent State Replications

arXiv.org Artificial Intelligence

In text mining, topic models are a type of probabilistic generative models for inferring latent semantic topics from text corpus. One of the most popular inference approaches to topic models is perhaps collapsed Gibbs sampling (CGS), which typically samples one single topic label for each observed document-word pair. In this paper, we aim at improving the inference of CGS for topic models. We propose to leverage state augmentation technique by maximizing the number of topic samples to infinity, and then develop a new inference approach, called infinite latent state replication (ILR), to generate robust soft topic assignment for each given document-word pair. Experimental results on the publicly available datasets show that ILR outperforms CGS for inference of existing established topic models.


A Dual Prompt Learning Framework for Few-Shot Dialogue State Tracking

arXiv.org Artificial Intelligence

Dialogue state tracking (DST) module is an important component for task-oriented dialog systems to understand users' goals and needs. Collecting dialogue state labels including slots and values can be costly, especially with the wide application of dialogue systems in more and more new-rising domains. In this paper, we focus on how to utilize the language understanding and generation ability of pre-trained language models for DST. We design a dual prompt learning framework for few-shot DST. Specifically, we consider the learning of slot generation and value generation as dual tasks, and two prompts are designed based on such a dual structure to incorporate task-related knowledge of these two tasks respectively. In this way, the DST task can be formulated as a language modeling task efficiently under few-shot settings. Experimental results on two task-oriented dialogue datasets show that the proposed method not only outperforms existing state-of-the-art few-shot methods, but also can generate unseen slots. It indicates that DST-related knowledge can be probed from PLM and utilized to address low-resource DST efficiently with the help of prompt learning.


Conversational Information Seeking

arXiv.org Artificial Intelligence

Conversational information seeking (CIS) is concerned with a sequence of interactions between one or more users and an information system. Interactions in CIS are primarily based on natural language dialogue, while they may include other types of interactions, such as click, touch, and body gestures. This monograph provides a thorough overview of CIS definitions, applications, interactions, interfaces, design, implementation, and evaluation. This monograph views CIS applications as including conversational search, conversational question answering, and conversational recommendation. Our aim is to provide an overview of past research related to CIS, introduce the current state-of-the-art in CIS, highlight the challenges still being faced in the community. and suggest future directions.


VAuLT: Augmenting the Vision-and-Language Transformer for Sentiment Classification on Social Media

arXiv.org Artificial Intelligence

We propose the Vision-and-Augmented-Language Transformer (VAuLT). VAuLT is an extension of the popular Vision-and-Language Transformer (ViLT), and improves performance on vision-and-language (VL) tasks that involve more complex text inputs than image captions while having minimal impact on training and inference efficiency. ViLT, importantly, enables efficient training and inference in VL tasks, achieved by encoding images using a linear projection of patches instead of an object detector. However, it is pretrained on captioning datasets, where the language input is simple, literal, and descriptive, therefore lacking linguistic diversity. So, when working with multimedia data in the wild, such as multimodal social media data, there is a notable shift from captioning language data, as well as diversity of tasks. We indeed find evidence that the language capacity of ViLT is lacking. The key insight and novelty of VAuLT is to propagate the output representations of a large language model (LM) like BERT to the language input of ViLT. We show that joint training of the LM and ViLT can yield relative improvements up to 20% over ViLT and achieve state-of-the-art or comparable performance on VL tasks involving richer language inputs and affective constructs, such as for Target-Oriented Sentiment Classification in TWITTER-2015 and TWITTER-2017, and Sentiment Classification in MVSA-Single and MVSA-Multiple. Our code is available at https://github.com/gchochla/VAuLT.