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Keeping Up with The Latest Marketing Trends - Data-driven Email Personalization

#artificialintelligence

Businesses depend on a solid customer base to achieve targeted goals and survive in the competitive environment. This is precisely where email personalization proves to be helpful to brands. It allows email marketers of a brand to include subscriber data in email marketing. This way, email personalization allows them to send tailor-made emails to individuals. Thus, email personalization serves as a tool for brands to communicate their messages to customers based on data-driven insights.


What is Shopify and How Artificial Intelligence makes Shopify Smarter?

#artificialintelligence

Shopify is an innovative technological wave in the digital advancements of e-commerce. Shopify is more than a tool. It is an all-in-one solution that can be used to create or enhance existing online services. Shopify is well-known for its unique online store designs and branding tools. It also offers customized services and applications that allow you to make intelligent decisions based upon real-time reports and other pre-made programs.


This AI Predicts How Old Children Are. Can It Keep Them Safe?

WIRED

Predicting how old someone is based only on how they look is incredibly hard to get right, especially in those awkward early teen years. And yet bouncers, liquor store owners, and other age-restricted goods gatekeepers make that quick estimation all the time. This story originally appeared on WIRED UK. Their predictions are often wrong. Now London-based digital identity company Yoti believes its AI-powered age estimation can predict how old someone is if they're aged anywhere from 6 to 60. For the first time, it claims, it can accurately determine whether children are under or over 13, the minimum age many social media firms require their users to be.


Extend model lineage to include ML features using Amazon SageMaker Feature Store

#artificialintelligence

Feature engineering is expensive and time-consuming, which may lead you to adopt a feature store for managing features across teams and models. Unfortunately, machine learning (ML) lineage solutions have yet to adapt to this new concept of feature management. To achieve the full benefits of a feature store by enabling feature reuse, you need to be able to answer fundamental questions about features. For example, how were these features built? What models are using these features?


How Advanced Analytics Can Put an End to the $50 Billion Retail Overstock Problem

#artificialintelligence

It's a frustrating problem, given that it's so easy to solve. Those who embrace modern technology are already optimizing their inventory with advanced analytics, entirely preventing these massive amounts of overstock. So, if a retailer is wondering why consumers and investors are pulling away, it's because they are still using a traditional approach in a modern world. Whether it's fast fashion or high-end brands, at the end of the day, the goal of a business is to maximize shareholder value. As such, retailers can't afford to risk losing sales because they ran out of stock.


Amazon signs deal with British spy agencies to boost use of AI for espionage -FT

#artificialintelligence

Oct 25 (Reuters) - Britain's spy agencies have given a contract to Amazon Web Services (AWS) to host classified material in a deal aimed at boosting the use of data analytics and artificial intelligence (AI) for espionage, the Financial Times reported on Monday. Britain's GCHQ spy agency championed the procurement of a high-security cloud system and it will be used by sister services MI5 and MI6, as well as other government departments such as the Ministry of Defence during joint operations, the report added. The agreement was signed this year with AWS, Amazon.com Inc's (AMZN.O) cloud service unit, and the data of all the agencies will be held in Britain, the newspaper reported, citing people familiar with the discussions. GCHQ said it would not comment on reports about its relationships with tech suppliers.


How to use AI to manage inventory in a time of stock shortages - Raconteur

#artificialintelligence

A winter of retail discontent is looming for consumers in the UK. Post-Brexit border delays and HGV driver shortages are already leading to empty shelves in supermarkets around the country. There could even be no turkey for dinner this Christmas. The Food and Drink Federation has warned that shoppers can expect not to find all the goods they want whenever they want them for the foreseeable future. Its CEO, Ian Wright, told an Institute for Government event in September: "The just-in-time system is no longer working. I don't think it'll work again."


Council Post: How Deep Learning Is Shaping The Future Of Content Production

#artificialintelligence

CEO at Reface, an AI/ML startup shifting from the face-swapping app to the platform for creating personalized content. Last year, 64.2 zettabytes of data were created globally -- enough to fill about 1 trillion 64GB flash drives -- according to IDC. It might be hard to believe, but the total amount of digital data created over the next five years will double the amount of information developed since the birth of digital storage. The percentage of information generated synthetically may be negligible for now, but by 2030 (registration required), synthetic data is expected to completely overshadow real data in AI models. What role will synthetic media play, and what trends are exploding on the market of deep learning products?


Instacart acquires smart checkout startup Caper AI for $350M

#artificialintelligence

Learn more about what comes next. Instacart today announced that it acquired Caper AI, a startup developing technologies to automate brick-and-mortar checkout experiences, for approximately $350 million in cash and stock. With the purchase, Instacart says that it aims to help retailers "unify in-store and online shopping [flows] for customers." Caper's New York-based workforce will join Instacart, adding hardware engineering talent to Instacart's existing product development team. Over time, Instacart expects to integrate Caper's technology into the Instacart app and the ecommerce websites and apps of its retail partners, allowing customers to build online shopping lists and browse recipes ahead of time and check off their lists as they go. "Over the years, Instacart has continued to expand its retailer enablement services, helping brick-and-mortar grocers across North America move their businesses online, grow, and meet the evolving needs of their customers.


The top tech deals in Best Buy's early Black Friday sale

Engadget

Given all the talk of supply chain issues this year, it's no surprise that we're starting to see early Black Friday sales hit the internet before November 1. Best Buy announced last week that it's first early Black Friday event would begin today, and as promised, the company has discounted hundreds of gadgets from headphones to robot vacuums to electric scooters. Best Buy is also has a "Black Friday Price Guarantee" on these deals, which means that you shouldn't see these gadgets go on sale for less at Best Buy before Black Friday proper comes around. And if they do, you can get the difference reimbursed to you if you're a My Best Buy or Best Buy Totaltech member (the former is free to sign up for, so it's worthwhile to make an account). We sifted through this first round of early Black Friday deals and picked out the ones that are worth your money. Also, some of the sale prices are being matched on Amazon -- we've made note of which those are below so you can decide where you want to shop. Our favorite pair of Sony headphones, the WH-1000XM4, are down to a record low of $248 right now.