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Meet Phrasee: The robot marketer that outperforms humans

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Parry Malm: I studied computer science in university, and worked coding CRM software starting in 1999, so the idea of the importance of customer data is native to me. When I led a global marketing team for a FTSE250 publisher, I sent out millions of emails, and I was always perplexed as to why one worked, and why one didn't. "Here's a secret about email marketers: most of them hate writing subject lines." Because it's surprisingly hard, and it's an imperfect process, and if your subject line sucks then all your effort on the rest of the email has been a waste of time. Previous to Phrasee, marketers would just stick their finger in the air.


EE to improve 4G coverage and move customer services to the UK after criticism

The Independent - Tech

Nasa has announced that it has found evidence of flowing water on Mars. Scientists have long speculated that Recurring Slope Lineae -- or dark patches -- on Mars were made up of briny water but the new findings prove that those patches are caused by liquid water, which it has established by finding hydrated salts. Several hundred camped outside the London store in Covent Garden. The 6s will have new features like a vastly improved camera and a pressure-sensitive "3D Touch" display


Solar Impulse 2: Sun-powered plane journey is proof of human endurance as well as renewable energy, pilots say

The Independent - Tech

Nasa has announced that it has found evidence of flowing water on Mars. Scientists have long speculated that Recurring Slope Lineae -- or dark patches -- on Mars were made up of briny water but the new findings prove that those patches are caused by liquid water, which it has established by finding hydrated salts. Several hundred camped outside the London store in Covent Garden. The 6s will have new features like a vastly improved camera and a pressure-sensitive "3D Touch" display


Games and films become members-only as Amazon pushes Prime

The Guardian

Amazon's push to encourage the whole world to sign up to its Prime members' service continues: the online retailer has started to make blockbuster movies and games, including Birdman and Grand Theft Auto V, exclusive to Prime members. The walled-off products are an eclectic selection: they include the Playstation 4 editions of Rainbow Six Siege and Assassin's Creed Syndicate (but not editions for other consoles), and the Blu-ray edition of Oscar-winning movie Birdman – but not the DVD. The exclusivity, which affects customers in the UK and US, seems unlikely to prompt many conversions to the 79-a-year club: all the items are still available from third-party sellers, in many cases undercutting Amazon's own price, even with the cost of shipping taken in to account. It seems unlikely to be a cost-saving exercise, either, as the affected items have some of the lowest overheads on the store. Video games have a relatively high selling price, don't go off if they stay on a shelf too long, and can be stacked and shipped with ease.


Learning Resources : Artificial Intelligence, Cognitive Computing, Deep Learning, & Neural Networks - YOU CANalytics

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This article is an effort to make you into a "semi-expert" in artificial intelligence, cognitive computing, deep learning and neural networks from scratch. Here I will share a few cool learning resources for these topics. These resources include documentaries, TED talks, online lecture videos, and books. There are several videos and online books included in this post to help you learn these concepts. These resources vary from introductory to advanced learning.


Dream: Difference between revisions - Wikipedia, the free encyclopedia

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Dreams are successions of images, ideas, emotions, and sensations that occur usually involuntarily in the mind during certain stages of sleep.[1] The content and purpose of dreams are not definitively understood, though they have been a topic of scientific speculation, as well as a subject of philosophical and religious interest, throughout recorded history. The scientific study of dreams is called oneirology.[2] Dreams mainly occur in the rapid-eye movement (REM) stage of sleep--when brain activity is high and resembles that of being awake. REM sleep is revealed by continuous movements of the eyes during sleep. At times, dreams may occur during other stages of sleep. However, these dreams tend to be much less vivid or memorable.[3] The length of a dream can vary; they may last for a few seconds, or approximately 20–30 minutes.[3] People are more likely to remember the dream if they are awakened during the REM phase. The average person has three to five dreams per night, and some may have up to seven;[4] however, most dreams are immediately or quickly forgotten.[5] Dreams tend to last longer as the night progresses. During a full eight-hour night sleep, most dreams occur in the typical two hours of REM.[6] In modern times, dreams have been seen as a connection to the unconscious mind. They range from normal and ordinary to overly surreal and bizarre. Dreams can have varying natures, such as being frightening, exciting, magical, melancholic, adventurous, or sexual. The events in dreams are generally outside the control of the dreamer, with the exception of lucid dreaming, where the dreamer is self-aware.[7]


The innovators: can computers be taught to lip-read?

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When Zinedine Zidane, the then French captain, headbutted Italy's Marco Materazzi during the 2006 World Cup final, the clash quickly became one of the most infamous incidents in football history. What was not clear was what sparked the Frenchman's ire – Zidane said his mother had been insulted, a charge that Materazzi vigorously denied. The head-butt got Zidane sent off and Italy won the game. However, had there been technology there to identify what was said, the result could have been very different, Dr Helen Bear believes. "If a machine lip-reader was in existence, the other player [could] have got sent off too so it would have been 10 men against each other in a World Cup final," she argues.


Technology is becoming the lifeblood of business: Jayajyoti Sengupta

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Singapore: Cognizant Technology Solutions Corp., a US-based information technology (IT) firm with most of its employees working out of India, expects its business growth in the Asia-Pacific region to outpace the company average this year, maintaining the trend seen in recent years, Jayajyoti Sengupta, vice-president and Asia-Pacific head, said in an interview. Automation, which includes robots, machine learning and artificial intelligence, will be among the new frontiers for Cognizant, as rote and repetitive processes become "digital, instrumented, analyzed and intelligent", he said. Cognizant has said it expects its revenue growth to slow to between 10% and 14.3% for the calendar year 2016. How do you see the situation in the Asia-Pacific? It would be pertinent to note that Cognizant's growth of 21% in calendar 2015 included revenues from the acquisition of TriZetto.


Obama in Germany plugs international trade deals, tries to counter critics

The Japan Times

HANOVER, GERMANY – President Barack Obama delivered a strong defense of international trade deals Sunday in the face of domestic and foreign opposition, saying it's "indisputable" that such agreements strengthen the economy and make U.S. businesses more competitive worldwide. Obama, on a farewell visit to Germany as president, is trying to counter public skepticism about a trans-Atlantic trade deal with Europe, while also facing down criticism from the 2016 presidential candidates of a pending Asia-Pacific trade pact. Despite all that, Obama said: "the majority of people still favor trade. They still recognize, on balance, that it's a good idea. "It is indisputable that it has made our economy stronger," Obama said about international trade. He said he was confident the trans-Atlantic trade deal could be completed by the end of year, to be presented for ratification.


Are Robots Replacing Humans In Customer Care? - ReadWrite

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You may have heard the news lately from Guangzhou, China about the firing of robots as waitstaff. Out of three restaurants that used robots to serve customers, two have closed and the third fired its robot workers. The robots couldn't effectively handle soup dishes, often malfunctioned, and had to follow a fixed route that sometimes resulted in clashes. A customer also claimed that robots were unable to do tasks such as topping up water or placing a dish on the table. "The robots weren't able to carry soup or other food steady and they would frequently break down. The boss has decided never to use them again," said one employee.