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 wordless visual conversation


How artificial intelligence can unlock the potential of mobile retail

#artificialintelligence

AI is uniquely able to provide a text-free shopping journey, one that transforms mobile shopping into a wordless visual conversation. As much time as we spend on our cellphones, we actually don't use them to buy all that much. According to eMarketer, while mobile phones boast about 30% of all retail traffic, they only account for 11% of revenue. We browse on our phones, sure, but when it comes to buying, we actually use our desktops or head to a brick-and-mortar location that carries products we're interested in. So why is that exactly?