Accurately estimating how users respond to moderation interventions is paramount for developing effective and user-centred moderation strategies. However, this requires a clear understanding of which user characteristics are associated with different behavioural responses, which is the goal of this work. We investigate the informativeness of 753 socio-behavioural, linguistic, relational, and psychological features, in predicting the behavioural changes of 16.8K users affected by a major moderation intervention on Reddit. To reach this goal, we frame the problem in terms of "quantification", a task well-suited to estimating shifts in aggregate user behaviour. We then apply a greedy feature selection strategy with the double goal of (i) identifying the features that are most predictive of changes in user activity, toxicity, and participation diversity, and (ii) estimating their importance. Our results allow identifying a small set of features that are consistently informative across all tasks, and determining that many others are either task-specific or of limited utility altogether. We also find that predictive performance varies according to the task, with changes in activity and toxicity being easier to estimate than changes in diversity. Overall, our results pave the way for the development of accurate systems that predict user reactions to moderation interventions. Furthermore, our findings highlight the complexity of post-moderation user behaviour, and indicate that effective moderation should be tailored not only to user traits but also to the specific objective of the intervention.

In user-centric design, persona development plays a vital role in understanding user behaviour, capturing needs, segmenting audiences, and guiding design decisions. However, the growing complexity of user interactions calls for a more contextualized approach to ensure designs align with real user needs. While earlier studies have advanced persona classification by modelling user behaviour, capturing contextual information, especially by integrating textual and tabular data, remains a key challenge. These models also often lack explainability, leaving their predictions difficult to interpret or justify. To address these limitations, we present ExBigBang (Explainable BigBang), a hybrid text-tabular approach that uses transformer-based architectures to model rich contextual features for persona classification. ExBigBang incorporates metadata, domain knowledge, and user profiling to embed deeper context into predictions. Through a cyclical process of user profiling and classification, our approach dynamically updates to reflect evolving user behaviours. Experiments on a benchmark persona classification dataset demonstrate the robustness of our model. An ablation study confirms the benefits of combining text and tabular data, while Explainable AI techniques shed light on the rationale behind the model's predictions.

Decentralised applications (dApps) that run on public blockchains have the benefit of trustworthiness and transparency as every activity that happens on the blockchain can be publicly traced through the transaction data. However, this introduces a potential privacy problem as this data can be tracked and analysed, which can reveal user-behaviour information. A user behaviour analysis pipeline was proposed to present how this type of information can be extracted and analysed to identify separate behavioural clusters that can describe how users behave in the game. The pipeline starts with the collection of transaction data, involving smart contracts, that is collected from a blockchain-based game called Planet IX. Both the raw transaction information and the transaction events are considered in the data collection. From this data, separate game actions can be formed and those are leveraged to present how and when the users conducted their in-game activities in the form of user flows. An extended version of these user flows also presents how the Non-Fungible Tokens (NFTs) are being leveraged in the user actions. The latter is given as input for a Graph Neural Network (GNN) model to provide graph embeddings for these flows which then can be leveraged by clustering algorithms to cluster user behaviours into separate behavioural clusters. We benchmark and compare well-known clustering algorithms as a part of the proposed method. The user behaviour clusters were analysed and visualised in a graph format. It was found that behavioural information can be extracted regarding the users that belong to these clusters. Such information can be exploited by malicious users to their advantage. To demonstrate this, a privacy threat model was also presented based on the results that correspond to multiple potentially affected areas.

User simulation is an emerging interdisciplinary topic with multiple critical applications in the era of Generative AI. It involves creating an intelligent agent that mimics the actions of a human user interacting with an AI system, enabling researchers to model and analyze user behaviour, generate synthetic data for training, and evaluate interactive AI systems in a controlled and reproducible manner. User simulation has profound implications for diverse fields and plays a vital role in the pursuit of Artificial General Intelligence. This paper provides an overview of user simulation, highlighting its key applications, connections to various disciplines, and outlining future research directions to advance this increasingly important technology.

This position paper discusses the benefits of longitudinal behavioural research with customised AI tools for exploring the opportunities and risks of synthetic relationships. Synthetic relationships are defined as "continuing associations between humans and AI tools that interact with one another wherein the AI tool(s) influence(s) humans' thoughts, feelings, and/or actions." (Starke et al., 2024). These relationships can potentially improve health, education, and the workplace, but they also bring the risk of subtle manipulation and privacy and autonomy concerns. To harness the opportunities of synthetic relationships and mitigate their risks, we outline a methodological approach that complements existing findings. We propose longitudinal research designs with self-assembled AI agents that enable the integration of detailed behavioural and self-reported data.

Have you ever considered the sheer volume of actions we perform using IoT (Internet of Things) devices within our homes, offices, and daily environments? From the mundane act of flicking a light switch to the precise adjustment of room temperatures, we are surrounded by a wealth of data, each representing a glimpse into user behaviour. While existing research has sought to decipher user behaviours from these interactions and their timestamps, a critical dimension still needs to be explored: the timing of these actions. Despite extensive efforts to understand and forecast user behaviours, the temporal dimension of these interactions has received scant attention. However, the timing of actions holds profound implications for user experience, efficiency, and overall satisfaction with intelligent systems. In our paper, we venture into the less-explored realm of human-centric AI by endeavoring to predict user actions and their timing. To achieve this, we contribute a meticulously synthesized dataset comprising 11k sequences of actions paired with their respective date and time stamps. Building upon this dataset, we propose our model, which employs advanced machine learning techniques for k-class classification over time intervals within a day. To the best of our knowledge, this is the first attempt at time prediction for smart homes. We achieve a 40% (96-class) accuracy across all datasets and an 80% (8-class) accuracy on the dataset containing exact timestamps, showcasing the efficacy of our approach in predicting the temporal dynamics of user actions within smart environments.

In recent years, predicting mobile app usage has become increasingly important for areas like app recommendation, user behaviour analysis, and mobile resource management. Existing models, however, struggle with the heterogeneous nature of contextual data and the user cold start problem. This study introduces a novel prediction model, Mobile App Prediction Leveraging Large Language Model Embeddings (MAPLE), which employs Large Language Models (LLMs) and installed app similarity to overcome these challenges. MAPLE utilises the power of LLMs to process contextual data and discern intricate relationships within it effectively. Additionally, we explore the use of installed app similarity to address the cold start problem, facilitating the modelling of user preferences and habits, even for new users with limited historical data. In essence, our research presents MAPLE as a novel, potent, and practical approach to app usage prediction, making significant strides in resolving issues faced by existing models. MAPLE stands out as a comprehensive and effective solution, setting a new benchmark for more precise and personalised app usage predictions. In tests on two real-world datasets, MAPLE surpasses contemporary models in both standard and cold start scenarios. These outcomes validate MAPLE's capacity for precise app usage predictions and its resilience against the cold start problem. This enhanced performance stems from the model's proficiency in capturing complex temporal patterns and leveraging contextual information. As a result, MAPLE can potentially improve personalised mobile app usage predictions and user experiences markedly.

Existing user simulators (USs) for task-oriented dialogue systems only model user behaviour on semantic and natural language levels without considering the user persona and emotions. Optimising dialogue systems with generic user policies, which cannot model diverse user behaviour driven by different emotional states, may result in a high drop-off rate when deployed in the real world. Thus, we present EmoUS, a user simulator that learns to simulate user emotions alongside user behaviour. EmoUS generates user emotions, semantic actions, and natural language responses based on the user goal, the dialogue history, and the user persona. By analysing what kind of system behaviour elicits what kind of user emotions, we show that EmoUS can be used as a probe to evaluate a variety of dialogue systems and in particular their effect on the user's emotional state. Developing such methods is important in the age of large language model chat-bots and rising ethical concerns.

Written by Michael McKinnon, CIO, Tesserent. Recent advances in artificial intelligence (AI) have given cybercriminals new tools that elevate the chance of successful cyber attacks. Advancements in AI enable cyber criminals to create increasingly sophisticated and harder-to-detect social engineering attacks. Governments and businesses need to be aware of these risks and must take steps now to mitigate them. Global socioeconomic differences have encouraged the creation of Internet scammers and con artists seeking to escape poverty.

We consider the problem of sequential recommendations, where at each step an agent proposes some slate of $N$ distinct items to a user from a much larger catalog of size $K>>N$. The user has unknown preferences towards the recommendations and the agent takes sequential actions that optimise (in our case minimise) some user-related cost, with the help of Reinforcement Learning. The possible item combinations for a slate is $\binom{K}{N}$, an enormous number rendering value iteration methods intractable. We prove that the slate-MDP can actually be decomposed using just $K$ item-related $Q$ functions per state, which describe the problem in a more compact and efficient way. Based on this, we propose a novel model-free SARSA and Q-learning algorithm that performs $N$ parallel iterations per step, without any prior user knowledge. We call this method \texttt{SlateFree}, i.e. free-of-slates, and we show numerically that it converges very fast to the exact optimum for arbitrary user profiles, and that it outperforms alternatives from the literature.