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 tie strength


DCC: A Cascade based Approach to Detect Communities in Social Networks

arXiv.org Artificial Intelligence

Community detection in Social Networks is associated with finding and grouping the most similar nodes inherent in the network. These similar nodes are identified by computing tie strength. Stronger ties indicates higher proximity shared by connected node pairs. This work is motivated by Granovetter's argument that suggests that strong ties lies within densely connected nodes and the theory that community cores in real-world networks are densely connected. In this paper, we have introduced a novel method called \emph{Disjoint Community detection using Cascades (DCC)} which demonstrates the effectiveness of a new local density based tie strength measure on detecting communities. Here, tie strength is utilized to decide the paths followed for propagating information. The idea is to crawl through the tuple information of cascades towards the community core guided by increasing tie strength. Considering the cascade generation step, a novel preferential membership method has been developed to assign community labels to unassigned nodes. The efficacy of $DCC$ has been analyzed based on quality and accuracy on several real-world datasets and baseline community detection algorithms.


The Social Bow Tie

arXiv.org Machine Learning

Understanding tie strength in social networks, and the factors that influence it, have received much attention in a myriad of disciplines for decades. Several models incorporating indicators of tie strength have been proposed and used to quantify relationships in social networks, and a standard set of structural network metrics have been applied to predominantly online social media sites to predict tie strength. Here, we introduce the concept of the "social bow tie" framework, a small subgraph of the network that consists of a collection of nodes and ties that surround a tie of interest, forming a topological structure that resembles a bow tie. We also define several intuitive and interpretable metrics that quantify properties of the bow tie. We use random forests and regression models to predict categorical and continuous measures of tie strength from different properties of the bow tie, including nodal attributes. We also investigate what aspects of the bow tie are most predictive of tie strength in two distinct social networks: a collection of 75 rural villages in India and a nationwide call network of European mobile phone users. Our results indicate several of the bow tie metrics are highly predictive of tie strength, and we find the more the social circles of two individuals overlap, the stronger their tie, consistent with previous findings. However, we also find that the more tightly-knit their non-overlapping social circles, the weaker the tie. This new finding complements our current understanding of what drives the strength of ties in social networks.


More of a Receiver Than a Giver: Why Do People Unfollow in Twitter?

AAAI Conferences

We propose a logistic regression model taking into account two analytically different sets of factors–structure and action. The factors include individual, dyadic, and triadic properties between ego and alter whose tie breakup is under consideration. From the fitted model using a large-scale data, we discover 5 structural and 7 actional variables to have significant explanatory power for unfollow. One unique finding from our quantitative analysis is that people appreciate receiving acknowledgements from others even in virtually unilateral communication relationships and are less likely to unfollow them: people are more of a receiver than a giver.


The Length of Bridge Ties: Structural and Geographic Properties of Online Social Interactions

AAAI Conferences

The popularity of the Web has allowed individuals to communicate and interact with each other on a global scale: people connect both to close friends and acquaintances, creating ties that can bridge otherwise separated groups of people. Recent evidence suggests that spatial distance is still affecting social links established on online platforms, with online ties preferentially connecting closer people. In this work we study the relationships between interaction strength, spatial distance and structural position of ties between members of a large-scale online social networking platform, Tuenti. We discover that ties in highly connected social groups tend to span shorter distances than connections bridging together otherwise separated portions of the network. We also find that such bridging connections have lower social interaction levels than ties within the inner core of the network and ties connecting to its periphery. Our results suggest that spatial constraints on online social networks are intimately connected to structural network properties, with important consequences for information diffusion.