tailor political ad
ChatGPT can tailor political ads to match users' personalities
Artificial intelligence could be used to present precisely targeted messages to voters at scale, boosting the power of online political campaigns. How does ChatGPT work and do AI-powered chatbots "think" like us? Microtargeting – the use of online data to tailor messaging to individuals – has been used to powerful effect in past elections and became the focus of a 2018 scandal when journalists exposed the work of political consultancy firm Cambridge Analytica in the US and other countries.