The Venture Capital Report by PwC and CB Insights revealed that funding of AI start-ups and ventures rose 72% in 2018, hitting a record of $9.3 billion. Unicorn start-ups like Paytm, OYO, and Swiggy have been investing resources to gain AI capabilities and have invested in at least one AI company. In the same year, Venture Capitals have funded AI start-ups in India with $478.38 million in 111 funding rounds. One of the reasons for this rapid growth of AI and Machine Learning technologies is the competitive edge one can get using those. It is especially the case when it comes to cost optimization and customer experience.