Generative AI models have substantially improved the realism of synthetic media, yet their misuse through sophisticated DeepFakes poses significant risks. Despite recent advances in deepfake detection, fairness remains inadequately addressed, enabling deepfake markers to exploit biases against specific populations. While previous studies have emphasized group-level fairness, individual fairness (i.e., ensuring similar predictions for similar individuals) remains largely unexplored. In this work, we identify for the first time that the original principle of individual fairness fundamentally fails in the context of deepfake detection, revealing a critical gap previously unexplored in the literature. To mitigate it, we propose the first generalizable framework that can be integrated into existing deepfake detectors to enhance individual fairness and generalization. Extensive experiments conducted on leading deepfake datasets demonstrate that our approach significantly improves individual fairness while maintaining robust detection performance, outperforming state-of-the-art methods. The code is available at https://github.com/Purdue-M2/Individual-Fairness-Deepfake-Detection.

Diffusion models (DMs) have revolutionized image generation, producing high-quality images with applications spanning various fields. However, their ability to create hyper-realistic images poses significant challenges in distinguishing between real and synthetic content, raising concerns about digital authenticity and potential misuse in creating deepfakes. This work introduces a robust detection framework that integrates image and text features extracted by CLIP model with a Multilayer Perceptron (MLP) classifier. We propose a novel loss that can improve the detector's robustness and handle imbalanced datasets. Additionally, we flatten the loss landscape during the model training to improve the detector's generalization capabilities. The effectiveness of our method, which outperforms traditional detection techniques, is demonstrated through extensive experiments, underscoring its potential to set a new state-of-the-art approach in DM-generated image detection. The code is available at https://github.com/Purdue-M2/Robust_DM_Generated_Image_Detection.

The COVID pandemic has led to the wide adoption of online video calls in recent years. However, the increasing reliance on video calls provides opportunities for new impersonation attacks by fraudsters using the advanced real-time DeepFakes. Real-time DeepFakes pose new challenges to detection methods, which have to run in real-time as a video call is ongoing. In this paper, we describe a new active forensic method to detect real-time DeepFakes. Specifically, we authenticate video calls by displaying a distinct pattern on the screen and using the corneal reflection extracted from the images of the call participant's face. This pattern can be induced by a call participant displaying on a shared screen or directly integrated into the video-call client. In either case, no specialized imaging or lighting hardware is required. Through large-scale simulations, we evaluate the reliability of this approach under a range in a variety of real-world imaging scenarios.