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 scale and reach


Using Synthetic Voice to Expand the Scale and Reach of Content

#artificialintelligence

Content in English has dominated the entertainment industry for decades. But as technology advances globalization, content creators will have to start thinking about how they can service their content in other languages. In doing so, they'll be able to not only become more inclusive of different audiences but help them scale their reach across regions without jeopardizing the entertainment value of their content. It's for that very reason why many have shied away from translating their audio-based content. Whether for TV, movies, or even podcasts, translating audio and video content in the past meant forfeiting the unique voices of the program who typically only speak English.