As LLMs are increasingly deployed in global applications, the importance of cultural sensitivity becomes paramount, ensuring that users from diverse backgrounds feel respected and understood. Cultural harm can arise when these models fail to align with specific cultural norms, resulting in misrepresentations or violations of cultural values. This work addresses the challenges of ensuring cultural sensitivity in LLMs, especially in small-parameter models that often lack the extensive training data needed to capture global cultural nuances. We present two key contributions: (1) A cultural harm test dataset, created to assess model outputs across different cultural contexts through scenarios that expose potential cultural insensitivities, and (2) A culturally aligned preference dataset, aimed at restoring cultural sensitivity through fine-tuning based on feedback from diverse annotators. These datasets facilitate the evaluation and enhancement of LLMs, ensuring their ethical and safe deployment across different cultural landscapes. Our results show that integrating culturally aligned feedback leads to a marked improvement in model behavior, significantly reducing the likelihood of generating culturally insensitive or harmful content. Ultimately, this work paves the way for more inclusive and respectful AI systems, fostering a future where LLMs can safely and ethically navigate the complexities of diverse cultural landscapes.

Recent advancements in LLMs have shown their significant potential in tasks like text summarization and generation. Yet, they often encounter difficulty while solving complex physics problems that require arithmetic calculation and a good understanding of concepts. Moreover, many physics problems include images that contain important details required to understand the problem's context. We propose an LMM-based chatbot to answer multimodal physics MCQs. For domain adaptation, we utilize the MM-PhyQA dataset comprising Indian high school-level multimodal physics problems. To improve the LMM's performance, we experiment with two techniques, RLHF (Reinforcement Learning from Human Feedback) and Image Captioning. In image captioning, we add a detailed explanation of the diagram in each image, minimizing hallucinations and image processing errors. We further explore the integration of Reinforcement Learning from Human Feedback (RLHF) methodology inspired by the ranking approach in RLHF to enhance the human-like problem-solving abilities of the models. The RLHF approach incorporates human feedback into the learning process of LLMs, improving the model's problem-solving skills, truthfulness, and reasoning capabilities, minimizing the hallucinations in the answers, and improving the quality instead of using vanilla-supervised fine-tuned models. We employ the LLaVA open-source model to answer multimodal physics MCQs and compare the performance with and without using RLHF.