In the context of advertising auctions, finding good reserve prices is a notoriously challenging learning problem. This is due to the heterogeneity of ad opportunity types, and the non-convexity of the objective function. In this work, we show how to reduce reserve price optimization to the standard setting of prediction under squared loss, a well understood problem in the learning community. We further bound the gap between the expected bid and revenue in terms of the average loss of the predictor. This is the first result that formally relates the revenue gained to the quality of a standard machine learned model.

In the context of advertising auctions, finding good reserve prices is a notoriously challenging learning problem. This is due to the heterogeneity of ad opportunity types, and the non-convexity of the objective function. In this work, we show how to reduce reserve price optimization to the standard setting of prediction under squared loss, a well understood problem in the learning community. We further bound the gap between the expected bid and revenue in terms of the average loss of the predictor. This is the first result that formally relates the revenue gained to the quality of a standard machine learned model.

Neural Information Processing Systems http://nips.cc/

We present a revenue optimization algorithm for posted-price auctions when facing a buyer with random valuations who seeks to optimize his \gamma -discounted surplus. To analyze this problem, we introduce the notion of epsilon-strategic buyer, a more natural notion of strategic behavior than what has been used in the past.

It is motivated by ad auction design where there are trillions of different items being sold. For many items, there is often little or no information available about the bidder's value for that precise good. As a result, previous techniques in sample-based auction design do not apply because the auction designer has no samples from the bidder's value distribution for many of the items. Meanwhile, ads (for example) are often easily parameterized by feature vectors, so the authors make the assumption that items with similar features have similar bid distributions. Under this assumption, the authors show how to set prices and bound the revenue loss.

In the context of advertising auctions, finding good reserve prices is a notoriously challenging learning problem. This is due to the heterogeneity of ad opportunity types, and the non-convexity of the objective function. In this work, we show how to reduce reserve price optimization to the standard setting of prediction under squared loss, a well understood problem in the learning community. We further bound the gap between the expected bid and revenue in terms of the average loss of the predictor. This is the first result that formally relates the revenue gained to the quality of a standard machine learned model.

We present a revenue optimization algorithm for posted-price auctions when facing a buyer with random valuations who seeks to optimize his -discounted surplus. In order to analyze this problem we introduce the notion of -strategic buyer, a more natural notion of strategic behavior than what has been considered in the past.

We present a revenue optimization algorithm for posted-price auctions when facing a buyer with random valuations who seeks to optimize his $\gamma$-discounted surplus. To analyze this problem, we introduce the notion of epsilon-strategic buyer, a more natural notion of strategic behavior than what has been used in the past. Papers published at the Neural Information Processing Systems Conference.

In the context of advertising auctions, finding good reserve prices is a notoriously challenging learning problem. This is due to the heterogeneity of ad opportunity types, and the non-convexity of the objective function. In this work, we show how to reduce reserve price optimization to the standard setting of prediction under squared loss, a well understood problem in the learning community. We further bound the gap between the expected bid and revenue in terms of the average loss of the predictor. This is the first result that formally relates the revenue gained to the quality of a standard machine learned model.

The problem of market clearing is to set a price for an item such that quantity demanded equals quantity supplied. In this work, we cast the problem of predicting clearing prices into a learning framework and use the resulting models to perform revenue optimization in auctions and markets with contextual information. The economic intuition behind market clearing allows us to obtain fine-grained control over the aggressiveness of the resulting pricing policy, grounded in theory. To evaluate our approach, we fit a model of clearing prices over a massive dataset of bids in display ad auctions from a major ad exchange. The learned prices outperform other modeling techniques in the literature in terms of revenue and efficiency trade-offs. Because of the convex nature of the clearing loss function, the convergence rate of our method is as fast as linear regression.