With the growing size of data and models in Large Recommendation Models, the time required for debugging has become increasingly prohibitive, underscoring the urgent need for effective guidance in parameter configuration. The Scaling Law (SL) offers analogous guidance in the Sequential Language domain, having achieved significant success by predicting model loss when scaling model size. However, the existing guidance from SL for Sequential Recommendation (SR) remains qualitative, which is because quantitative analysis of SL on SR encounters challenges with quality measurement on redundant sequences along with loss-performance discrepancy. In response, we introduce the Performance Law (P-Law) for SR models, which predicts model performance across various settings, intending to provide a quantitative framework for guiding the parameter optimization of future models. Initially, Performance Law utilizes Real Entropy to measure data quality, aiming to remove the low-quality influence of low-entropy redundant sequences. Subsequently, Performance Law investigates a fitting decay term, which facilitated the prediction of the major loss-performance discrepancy phenomena of overfitting, ultimately achieving quantitative performance prediction. Extensive experiment on various datasets demonstrates the effectiveness of Performance Law by displaying exceptional quantitative prediction ability against the original and modified qualitative SL. Additional application experiments on optimal parameter prediction and model expansion potential prediction also demonstrated the broad applicability of the Performance Law.

Sequential recommender systems are designed to capture users' evolving interests

Although synchronous AR training is designed to have higher training efficiency,asynchronous PStraining would beabetter choice for training speed when there are stragglers (slow workers) in the shared cluster, especially under limited computing resources.

Embedding tables dominate industrial-scale recommendation model sizes, using up to terabytes of memory. A popular and the largest publicly available machine learning MLPerf benchmark on recommendation data is a Deep Learning Recommendation Model (DLRM) trained on a terabyte of click-through data. It contains 100GB of embedding memory (25+Billion parameters). DLRMs, due to their sheer size and the associated volume of data, face difficulty in training, deploying for inference, and memory bottlenecks due to large embedding tables. This paper analyzes and extensively evaluates a generic parameter-sharing setup (PSS) for compressing DLRM models.

Inspired by the success of language models (LM), scaling up deep learning recommendation systems (DLRS) has become a recent trend in the community. All previous methods tend to scale up the model parameters during training time. However, how to efficiently utilize and scale up computational resources during test time remains underexplored, which can prove to be a scaling-efficient approach and bring orthogonal improvements in LM domains. The key point in applying test-time scaling to DLRS lies in effectively generating diverse yet meaningful outputs for the same instance. We propose two ways: One is to explore the heterogeneity of different model architectures. The other is to utilize the randomness of model initialization under a homogeneous architecture. The evaluation is conducted across eight models, including both classic and SOTA models, on three benchmarks. Sufficient evidence proves the effectiveness of both solutions. We further prove that under the same inference budget, test-time scaling can outperform parameter scaling. Our test-time scaling can also be seamlessly accelerated with the increase in parallel servers when deployed online, without affecting the inference time on the user side. Code is available.

Complementary product recommendation, which aims to suggest items that are used together to enhance customer value, is a crucial yet challenging task in e-commerce. While existing graph neural network (GNN) approaches have made significant progress in capturing complex product relationships, they often struggle with the accuracy-diversity tradeoff, particularly for long-tail items. This paper introduces a model-agnostic approach that leverages Large Language Models (LLMs) to enhance the reranking of complementary product recommendations. Unlike previous works that use LLMs primarily for data preprocessing and graph augmentation, our method applies LLM-based prompting strategies directly to rerank candidate items retrieved from existing recommendation models, eliminating the need for model retraining. Through extensive experiments on public datasets, we demonstrate that our approach effectively balances accuracy and diversity in complementary product recommendations, with at least 50% lift in accuracy metrics and 2% lift in diversity metrics on average for the top recommended items across datasets.

Graph Neural Networks (GNNs) have emerged as powerful tools for modeling graph-structured data and have been widely used in recommender systems, such as for capturing complex user-item and item-item relations. However, most industrial deployments adopt a two-stage pipeline: GNNs are first pre-trained offline to generate node embeddings, which are then used as static features for downstream recommender systems. This decoupled paradigm leads to two key limitations: (1) high computational overhead, since large-scale GNN inference must be repeatedly executed to refresh embeddings; and (2) lack of joint optimization, as the gradient from the recommender system cannot directly influence the GNN learning process, causing the GNN to be suboptimally informative for the recommendation task. In this paper, we propose E2E-GRec, a novel end-to-end training framework that unifies GNN training with the recommender system. Our framework is characterized by three key components: (i) efficient subgraph sampling from a large-scale cross-domain heterogeneous graph to ensure training scalability and efficiency; (ii) a Graph Feature Auto-Encoder (GFAE) serving as an auxiliary self-supervised task to guide the GNN to learn structurally meaningful embeddings; and (iii) a two-level feature fusion mechanism combined with Gradnorm-based dynamic loss balancing, which stabilizes graph-aware multi-task end-to-end training. Extensive offline evaluations, online A/B tests (e.g., a +0.133% relative improvement in stay duration, a 0.3171% reduction in the average number of videos a user skips) on large-scale production data, together with theoretical analysis, demonstrate that E2E-GRec consistently surpasses traditional approaches, yielding significant gains across multiple recommendation metrics.