Compared to companies that approach AI in a piecemeal manner, these leaders (just over a third in our survey) are far more likely (36% versus 20%) to report widespread AI adoption. They're roughly twice as likely to report substantial value from AI initiatives to improve productivity, decision-making, customer experience, product and service innovation, employee experience and more. It brings together AI specialists with analytics teams, software engineers and data scientists. By including business experience, it helps align outcomes with business priorities, leading to organizational buy-in and to projects that deliver a real impact at a reasonable cost. This holistic approach supports a critical ingredient of AI success: investing in and managing data, AI and cloud as a unified whole.