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When I were a lad, watching the news on the telly, waiting to be allowed to use the set to plug in my ZX Spectrum, I'd be told to concentrate on the stories from the nearby towns: car workers being laid off as robots took their jobs. Stay in school, son, and get into a profession. A degree and a place in a management trainee scheme was the preferred route. Don't make things, be a knowledge worker, I'd be told. Information is the new oil.