The fact that there's three chip types in AI laptops nowadays: Snapdragon X Series processors, Ryzen AI chips, and Intel x86 chips, even in laptops made by the same OEMs, has left many scratching their heads. Naturally questions like: Which one is the best? Have become a mantra for consumers overwhelmed by the different options out there. At the HP Imagine AI event in New York City, I asked Guayente Sanmartin, SVP and division president of commercial systems and display solutions, how HP planned on managing that complex environment for consumers. To target the different technologies at consumer personas -- personalizing the experience for each user.

Attending HP's Imagine AI event in New York City last Thursday gave me a real indication about the direction AI laptops are heading in. My main takeaway is that manufacturers are going to continue to push the limits on TOPS--tera operations per second, the processing speed of NPUs in AI PCs--as mobile workers dig deeper into the kinds of benefits generative AI will deliver them. Proof of that was HP's announcement of a new laptop in its consumer portfolio: the HP OmniBook Ultra PC. The 14-inch clamshell-style laptop, designed for hybrid workers, makes a big leap in AI processing over the previously announced HP OmniBook X, offering what HP claims is an industry-leading 55 TOPS AI processing power in a laptop this thin. The HP OmniBook Ultra looks almost identical to its stablemate the HP OmniBook X.