While seeing how partners build out and customize any technology for their customers always intrigues me, I'm particularly fascinated by how AI will transform businesses. Many of the solutions being built with the Microsoft AI platform have not only led to business growth, but also make our lives safer, healthier, and more enjoyable. Partners can build a roadmap that helps customers layer in sophisticated AI capabilities with minimal training. With so many entry points for developers to add value, IDC predicts 75 percent of developer teams will include cognitive and AI functionality in one or more applications in 2018. To assist in building an AI-focused practice, we've launched the AI Practice Development Playbook with guidance and resources around developing your strategy, gaining skills, and marketing and selling your service offerings.

It's no joke that Artificial Intelligence is turning the technology industry (and others besides) on its ear. The latest advances in AI are regularly making headlines and either inspiring thoughtful dialogue or dramatic entertainment. This truly is the stuff of science fiction. But there are also a lot of misconceptions, requiring much-needed myth-busting around the topic. We recently spoke with AI aficionado (and author of Disruptive Marketing) Geoff Colon for some clarification on the subject.