Use cases for leveraging AI have been well documented for consumer facing eCommerce platforms but there has been less progress in incorporating AI in large B2B eCommerce platforms with very complex high tech products. Cisco's eCommerce platform is responsible for buying & selling all of Cisco's products, including hardware, software, services & subscriptions. It is a custom-built mission critical platform which accounts for $40 billion of Cisco's revenue annually. Cisco is under going a transformation to move it's hardware revenue as recurring subscriptions based revenue. Cisco is also looking at additional avenues for increasing revenue by providing additional platforms for Direct/SMB customers who are not well versed with how to order Cisco's complex products.

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