Google Lens has been around for some time now as the search giant's de facto AI search for images and image-based text. Now, following rumors that suggested Lens for desktop platforms might be coming, searching Google via an image upload uses the Assistant-related feature too. That's based on recent reports following a roll-out on the company's search page. For clarity, that's searches found at images.google.com. The site is effectively Google's solution for reverse searching images.

"Association in psychology refers to a mental connection between concepts, events, or mental states that usually stems from specific experiences." Now, imagine a scenario in which a machine (AI) understands what is happening on the user's screen (while he/she is surfing through online content) and then uses that information to show brand awareness ads designed to implant an apparent associative connection into the user's brain. We build AI-powered advertising technology that performs in-depth aggregate analysis of visual, textual, and audio contents to enable our unique algorithms to select and then embed relevant ads into visual content automatically. Just a quick but crucial note, there is no-preprocessing needed, and everything is happening in under a sec once the user comes across the visual content. Let's start with the questions that bother me the most: I am a tech guy, so maybe it will sound not very clear to you, but I will try my best to explain.