Seedtag, the leader in contextual advertising in EMEA and LATAM, has announced that it has raised over €250M in funding from private equity investor Advent International. The company intends to use the funds to further scale its Contextual AI technology, LIZ, as well as for innovation and worldwide operations, advancing its expansion into the US, the world's largest advertising market, and providing additional firepower for further M&A activity as Seedtag embarks on its next phase of international growth. Growth in the United States is a key strategic focus, with Albert Nieto, co-CEO and co-founder of Seedtag relocating, and offices in New York, Miami, Chicago and Los Angeles now established. Over the past eight years, Seedtag has built a privacy-first advertising solution, pioneering the use of AI and machine learning to create the best contextual product in the market. Seedtag's solution is currently the leading contextual solution in Europe and Latin America, with its AI and programs such as Seedtag LAB providing advertisers with a much deeper understanding of user interest without the use of personal data.