Analysis of data: Nowadays, the data collected by the user's preferences are implemented into the design by testing it with tests like A/B tests, data usage, usability tests, and heat maps. These methods would soon lose their use as the AI comes into play. AI can collect and analyze huge blocks of data and suggest practical ways to enhance viewer experience and in turn sales. As an example, an e-commerce store can analyze the data of its visitors and their preferences, and give out correct ways to increase the sales and generate more leads. The designers can improve UI/UX based on the analysis performed by the AI feature.