Sharing emotion-driven narratives that resonate with other people is something humans are quite good at. We've been sitting around campfires telling stories for tens of thousands of years, and we still do it. One reason why is because it's an effective way to communicate: We remember stories. But what makes for good storytelling? Mark Magellan, a writer and designer at IDEO U, puts it this way: "To tell a story that someone will remember, it helps to understand his or her needs. The art of storytelling requires creativity, critical-thinking skills, self-awareness, and empathy."

I recently stumbled upon this interesting video (watch below) on Twitter about'Humanistic AI'. It was a Ted Talk by Tom Gruber, co-creator of'Siri' – Apple's intelligent mobile assistant. The premise of the talk is to understand what'Humanistic AI' is and how it can augment and collaborate with us, instead of competing with or even replacing us. This is a hot topic right now. Just last month, Elon Musk warned political leaders at a tech event in the US that "AI is a fundamental existential risk for human civilization, and I don't think people fully appreciate that…".

Sharing emotion-driven narratives that resonate with other people is something humans are quite good at. We've been sitting around campfires telling stories for tens of thousands of years, and we still do it. One reason why is because it's an effective way to communicate: We remember stories. But what makes for good storytelling? Mark Magellan, a writer and designer at Ideo U, puts it this way: "To tell a story that someone will remember, it helps to understand his or her needs. The art of storytelling requires creativity, critical-thinking skills, self-awareness, and empathy."