In 2015, Google had to issue an apology when its photo app mistook a black user for a gorilla--revealing that algorithms are not free of bias, despite their apparent impartiality. The incident brought attention to a problem which had been slowly developing for years. Already in 2009, asiatic users reported that a digital camera was asking them not to blink when they took a photograph with their eyes open. The camera was sold by Nikon, a japanese firm. It's not surprising that artificial intelligence (AI) programs have inherited society's biases, conscious or not, given that they are trained on human decisions and on datasets collected by people.