Website traffic is a fundamental resource for every digital business. Yes, for obvious reasons – because there is more traffic, the conversion rate is better. If you want to get more and more customers to associate with your venture, you have to ensure enough traffic on your web portal. Along with this, traffic is essential for data-driven optimization practices like CRO or conversion rate optimization. There are standard testing procedures of CRO that rely heavily on web traffic for information to run the conclusive test.

Rep. Michael Cloud slammed the Biden administration over the border crisis, saying it is more focused on public relations than solving the issue. Things are getting confusing in the nation's capital these days. Words that we thought we knew the meaning of are regularly twisted by the Biden administration to mean surprising things. George Orwell referred to this kind of language as doublespeak in his seminal novel "1984." That book is a warning, but Joe Biden and his minions treat it more like Ikea instructions for what is starting to resemble a particle board dictatorship. So, for those keeping track, here is a brief glossary of terms minted by our dear leader.

Artificial Intelligence (AI) and Machine Learning (ML) technologies have become key innovation accelerators for organizations looking for that extra edge. Machine Learning books are a great starting point for enthusiasts who want to transition to these in-demand roles. In this article we list down top machine learning books to get you started on ML journey. The increased usage of machine learning in enterprises has driven up the need for skilled professionals. Machine learning models serve up Netflix recommendations, Facebooks News Feed leverages machine learning to drum up personalized content, and Twitter utilizes machine learning to rank tweets and boost engagements.

Artificial Intelligence (AI) and Machine Learning (ML) technologies have become key innovation accelerators for organizations looking for that extra edge. Machine Learning books are a great starting point for enthusiasts who want to transition to these in-demand roles. In this article we list down top machine learning books to get you started on ML journey. The increased usage of machine learning in enterprises has driven up the need for skilled professionals. Machine learning models serve up Netflix recommendations, Facebook's News Feed leverages machine learning to drum up personalized content, and Twitter utilizes machine learning to rank tweets and boost engagements.

The most significant task of travelling is planning and researching - after that, the majority of people go with the flow and enjoy their trip. Ironically, this is also the part that many dread. Booking a holiday or business trip can be daunting, that's the reason why nearly one-third of travelers are willing to let a chatbot plan their next trip, based on previous information regarding their travel history. This is providing tourism players an opportunity to plan a personalized trip for customers. For instance, once a customer gives his preference of price range, interests, weather preference, and purpose of travel, AI-powered chatbots can pick up the thread from there.

Our tech-enabled lives are ruthlessly efficient, endlessly entertaining--and completely panic-inducing. Whether you've become uncomfortably dependent on your digital assistant (heyyy, Alexa), addicted to the deluge of political tweetstorms, paralyzed by phishing attacks, or terrified of a robot uprising, well, frankly, your concerns are valid. So soothe yourself by putting it in perspective. Will Skynet become self-aware and kill us all? This article appears in the September issue.