google boss pichai call
Google boss Pichai calls for AI regulation
The head of Google and parent company Alphabet has called for artificial intelligence (AI) to be regulated. Writing in the Financial Times, Sundar Pichai said it was "too important not to" impose regulation but argued for "a sensible approach". He said that individual areas of AI development, like self-driving cars and health tech, required tailored rules. Last week it was revealed that the European Commission is considering a five-year ban on facial recognition. Earlier this month, the White House published its own proposed regulatory principles and urged Europe to "avoid heavy-handed innovation-killing models".