facebook change and chatbot
Augmented reality, Facebook changes and chatbots - AdNews
From location beacons to artificial intelligence here is a comprehensive guide to what I predict will be the biggest marketing trends for the New Year. Pokémon Go brought augmented reality to the forefront for many marketers and we expect advertisers outside of the gaming realm to dive deep into this space in 2017. AR and VR technologies remain largely uncharted territory with literally endless creative possibilities. With this technology, the viewer becomes an integral part of the brand experience as opposed to a mere observer. Instead of a call to action, they are the action.