The robots are coming...in the form of voice-first, conversational A...I-based chatbots that use Natural Language Processing and Machine Learning to "understand" human commands and questions and respond appropriately, at scale, in real time, on behalf of individuals and institutions. The "Harvard UltraBot" could represent the university to potential applicants, the media, and other universities, through their respective UltraBots. A "LinkedIn UltraBot" from Microsoft could give voice to users and allow them to build and interface with their networks in a direct and intuitive way, by speaking. Harvard, Stanford, and UC Berkeley may soon all be racing to produce prototype and production models of their respective UltraBots. Etopia Media Consulting is advising every 2020 Presidential candidate to read "Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World," by Marco Iansiti and Karim Lakhani, both at Harvard Business School.