Toyota Motor Corp. manager Makoto Okabe told reporters Monday that the use of artificial intelligence means cars may get to know drivers as human beings by analyzing their facial expressions, driving habits and social media use.

Did you know that passengers invariably show a fear reaction when the brakes are applied in a car? That is just one of the things facial monitoring company Eyeris learned when developing its Emovu Driver Monitoring System (DMS). Using a combination of cameras, graphic processing and deep learning, Emovu analyzes the passengers in a car, determining from facial movement which of seven emotions these passengers are feeling. Modar JR Alaoui, CEO of Eyeris, demonstrated the company's in-car technology during Nvidia's GTC developer conference, putting forth a few ideas of how monitoring the emotions of drivers can lead to safer driving. The company used deep learning to train its Emovu software to recognize facial expressions.