In news more suited to the likes of Amazon, JP Morgan is set to look at customers' spending histories in order to sell them future products or services. Artificial Intelligence in finance is a topic that raises a lot of interest. Although AI is predicted to change whole sectors in finance (from asset management to compliance), I've always thought that the first applications of AI in banks would be much less spectacular – but much more useful – and that would be the tried and tested recommendation engine a la Amazon. CBR and FT reported yesterday that JP Morgan is launching a smart system to assist their sales people and suggest trades to clients – in other words, a recommendation engine for the trading floor. This is a very welcome news – banks are finally using a technology that has been around for more than a decade and brings a real value to their clients.