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If you are looking for an answer to the question What is Artificial Intelligence? and you only have a minute, then here's the definition the Association for the Advancement of Artificial Intelligence offers on its home page: "the scientific understanding of the mechanisms underlying thought and intelligent behavior and their embodiment in machines."

However, if you are fortunate enough to have more than a minute, then please get ready to embark upon an exciting journey exploring AI (but beware, it could last a lifetime) …

5 Customer Retention Marketing Tips with an Artificial Intelligence Twist

#artificialintelligenceSep-19-2016, 12:20:31 GMT

Big data is a powerful resource to measure and get insights about customers. The problem is, a lot of this data is in silos, uncategorized or disconnected from the marketing and customer success teams that need them the most. Artificial intelligence coupled with predictive analytics could unlock this data, This means you can go beyond metrics like daily active users, monthly active users, users active 7 days after sign up and so on and view an even larger pools of metrics to understand where you need to make intervention.

artificial intelligence twist, customer retention marketing tip, data mining, (1 more...)

#artificialintelligence

Industry: Marketing (0.40)

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Information Technology > Data Science > Data Mining (1.00)
Information Technology > Artificial Intelligence (0.71)

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