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The Download: down the Mandela effect rabbit hole, and the promise of a vaccine for colds

MIT Technology Review

Plus: the US is poised to ban TP-Link devices over the company's alleged links to Russia Why do so many people think the Fruit of the Loom logo had a cornucopia? Quick question: Does the Fruit of the Loom logo feature a cornucopia? Many of us have been wearing the company's T-shirts for decades, and yet the question of whether there is a woven brown horn of plenty on the logo is surprisingly contentious. According to a 2022 poll, 55% of Americans believe the logo does include a cornucopia, 25% are unsure, and only 21% are confident that it doesn't, even though this last group is correct. There's a name for what's happening here: the "Mandela effect," or collective false memory, so called because a number of people misremember that Nelson Mandela died in prison. Yet while many find it easy to let their unconfirmable beliefs go, some spend years seeking answers--and vindication.


Here's why we don't have a cold vaccine. Yet.

MIT Technology Review

Here's why we don't have a cold vaccine. Preventing the common cold is extremely tricky--but not impossible. As the weather turns, we're all spending more time indoors. The kids have been back at school for a couple of months. And cold germs are everywhere. My youngest started school this year, and along with artwork and seedlings, she has also been bringing home lots of lovely bugs to share with the rest of her family.