Digital marketing is changing by the minute and artificial intelligence tools are revolutionizing digital marketing like never before. Here are 10 ways on how they're doing it. You may manage them in-house or by using an off-site agency that spends time coming up with content strategies and deploying them after analyzing trends and other factors on a very small scale. Once running, AI programs require little to no human intervention and easily discover new ad channels and audiences, optimize targeting techniques and manage all media purchasing to ensure the best investment possible. AI-powered chatbots are already everywhere you look, and they never lose patience the way human reps might.