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How AI simplifies data management for drug discovery

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Calithera is running registered clinical trials on its products to study their safety, whether they're effective in patients with specific gene mutations, and how well they work in combination with other therapies. The company must collect detailed data on hundreds of patients. While some of its trials are in early stages and involve only a small number of patients, others span more than 100 research centers across the globe. "In the life-sciences world, one of the biggest challenges we have is the enormous amount of data we generate, more than any other business," says Behrooz Najafi, Calithera's lead information technology strategist. Calithera must store and manage the data while making sure it's readily available when needed, even years from now.


How AI simplifies data management for drug discovery

#artificialintelligence

Calithera is running registered clinical trials on its products to study their safety, whether they're effective in patients with specific gene mutations, and how well they work in combination with other therapies. The company must collect detailed data on hundreds of patients. While some of its trials are in early stages and involve only a small number of patients, others span more than 100 research centers across the globe. "In the life-sciences world, one of the biggest challenges we have is the enormous amount of data we generate, more than any other business," says Behrooz Najafi, Calithera's lead information technology strategist. Calithera must store and manage the data while making sure it's readily available when needed, even years from now.


AI and Customer Experience: Will the Marriage Work? Innovation Management

#artificialintelligence

AI Caters the Customer Needs 24 x 7 - AI machines and apps, unlike the human customer support team, remain available 24 x 7, which gives the customers the freedom to ask for any query or support anytime. They need not struggle to contact in the working hours of the brand, which implies higher customer experience. AI Reduces Waiting Time - In the form of Chatbots and Virtual assistants, the technology empowers the brand to respond to multiple customer support request at the same time. This approach has cut down the waiting time and helped the brand to satisfy the needs of multiple customers in real-time, which has gradually resulted in improving the customer experience. AI Simplifies Data Management - Artificial Intelligence also plays a pivotal role in market research. It gathers and stores a heap of the market and customer-centric data in real-time, and thus makes it easier for you to revamp your marketing strategies as per the need of the hour.