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If you are looking for an answer to the question What is Artificial Intelligence? and you only have a minute, then here's the definition the Association for the Advancement of Artificial Intelligence offers on its home page: "the scientific understanding of the mechanisms underlying thought and intelligent behavior and their embodiment in machines."

However, if you are fortunate enough to have more than a minute, then please get ready to embark upon an exciting journey exploring AI (but beware, it could last a lifetime) …

What Impact Will Artificial Intelligence Have On The Ad Tech Landscape?

#artificialintelligenceJun-16-2016, 04:45:20 GMT

The concept of machine learning has been around in the advertising space for some time now. Advertisers are using programmatic technology to create better ads in real-time (Profile Audiences targeting and DCO: dynamic creative optimization), essentially getting the right ad to the right person at the right time. This technology, however, can be and is being drastically improved.

ad tech landscape, artificial intelligence, machine learning

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Technology: Information Technology > Artificial Intelligence > Machine Learning (0.41)

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