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Jin, Haoran
Evaluating Concept-based Explanations of Language Models: A Study on Faithfulness and Readability
Li, Meng, Jin, Haoran, Huang, Ruixuan, Xu, Zhihao, Lian, Defu, Lin, Zijia, Zhang, Di, Wang, Xiting
Despite the surprisingly high intelligence exhibited by Large Language Models (LLMs), we are somehow intimidated to fully deploy them into real-life applications considering their black-box nature. Concept-based explanations arise as a promising avenue for explaining what the LLMs have learned, making them more transparent to humans. However, current evaluations for concepts tend to be heuristic and non-deterministic, e.g. case study or human evaluation, hindering the development of the field. To bridge the gap, we approach concept-based explanation evaluation via faithfulness and readability. We first introduce a formal definition of concept generalizable to diverse concept-based explanations. Based on this, we quantify faithfulness via the difference in the output upon perturbation. We then provide an automatic measure for readability, by measuring the coherence of patterns that maximally activate a concept. This measure serves as a cost-effective and reliable substitute for human evaluation. Finally, based on measurement theory, we describe a meta-evaluation method for evaluating the above measures via reliability and validity, which can be generalized to other tasks as well. Extensive experimental analysis has been conducted to validate and inform the selection of concept evaluation measures.
Deep Group Interest Modeling of Full Lifelong User Behaviors for CTR Prediction
Liu, Qi, Hou, Xuyang, Jin, Haoran, Chen, jin, Wang, Zhe, Lian, Defu, Qu, Tan, Cheng, Jia, Lei, Jun
Extracting users' interests from their lifelong behavior sequence is crucial for predicting Click-Through Rate (CTR). Most current methods employ a two-stage process for efficiency: they first select historical behaviors related to the candidate item and then deduce the user's interest from this narrowed-down behavior sub-sequence. This two-stage paradigm, though effective, leads to information loss. Solely using users' lifelong click behaviors doesn't provide a complete picture of their interests, leading to suboptimal performance. In our research, we introduce the Deep Group Interest Network (DGIN), an end-to-end method to model the user's entire behavior history. This includes all post-registration actions, such as clicks, cart additions, purchases, and more, providing a nuanced user understanding. We start by grouping the full range of behaviors using a relevant key (like item_id) to enhance efficiency. This process reduces the behavior length significantly, from O(10^4) to O(10^2). To mitigate the potential loss of information due to grouping, we incorporate two categories of group attributes. Within each group, we calculate statistical information on various heterogeneous behaviors (like behavior counts) and employ self-attention mechanisms to highlight unique behavior characteristics (like behavior type). Based on this reorganized behavior data, the user's interests are derived using the Transformer technique. Additionally, we identify a subset of behaviors that share the same item_id with the candidate item from the lifelong behavior sequence. The insights from this subset reveal the user's decision-making process related to the candidate item, improving prediction accuracy. Our comprehensive evaluation, both on industrial and public datasets, validates DGIN's efficacy and efficiency.