Why Nvidia is suddenly one of the most valuable companies in the world

But the current boom has come as Big Tech companies and start-ups alike scramble to buy the company's graphics processing units, or GPU chips, for a totally different reason. The chips are well-suited to crunching the massive amounts of data that is necessary to train cutting-edge artificial intelligence programs like Google's PaLM 2 or OpenAI's GPT4. Nvidia has been steadily growing its AI-focused business over the past several years, but the explosion of interest and investment in the space over the last six months has turbocharged its sales.