4 Amazing Ways Facebook Uses Deep Learning To Learn Everything About You

After writing several articles intended to act as basic introductions to Artificial Intelligence such as Machine Learning and Deep Learning, I thought it would be good to look at some examples of how they are being used in practice. Facebook builds its business by learning about its users and packaging their data for advertisers. It then reinvests this money into offering us new, useful functionality – currently video and shopping - which it also uses to learn even more about us. As the way it enables communication and conversation between people has proven to be hugely valuable to us, it has become a magnet for a huge amount of data about us – who we are, where we spend our time and what we like. The problem for Facebook's data scientists who have to try to make sense of this is that much of this data is very messily unstructured.