Check Out WIRED's Merch Store Refresh

We launched our branded merch store in September 2023 to mark WIRED's 30th birthday. The response has been amazing--which we fully expected, since our readers have been asking us to sell WIRED shirts, tote bags, and the like for almost as long as we've been around. Now, we've given SHOP.WIRED a midsummer glow-up and added a few new items. There's an 11-ounce WIRED/TIRED mug, with "WIRED" on one side and "TIRED" on the other so you can communicate exactly how caffeinated (or uncaffeinated) you are whenever you lift the vessel to your lips. There's also an adjustable hat with "Angry Nerd" on the front, a throwback to one of WIRED's most popular columns and a way to announce to the world that you're mad about something.