EA Sports and FIFA Officially Split Up After 30 Years

EA Sports announced Tuesday that the soccer title it publishes in 2023 would be part of the new EA Sports FC brand, doing away with the FIFA name the series has used since the days of the Sega Genesis and Super NES. The announcement marks a significant break for one of the oldest and most popular continuous franchises in video game history. This story originally appeared on Ars Technica, a trusted source for technology news, tech policy analysis, reviews, and more. Ars is owned by WIRED's parent company, Condé Nast. "We're thankful for our many years of great partnership with FIFA," EA CEO Andrew Wilson said in a statement.