Walmart makes a rare CES appearance to promote AI-powered shopping

When Walmart announced it would be holding a CES keynote for the first time, we were admittedly a little skeptical. Now it all makes sense, though: America's largest retailer came to CES 2024 in Las Vegas to talk about AI. In a joint announcement on Tuesday, the company said that it's teaming up with Microsoft to build what it bills as AI-powered shopping experiences. In his keynote, Walmart CEO Doug McMillon described how the integration of AI across its website and apps will be used to study shopper behavior and suggest future purchases. As you might expect, given Microsoft's involvement, the artificial intelligence underpinning these experiences will be powered by large language models made available through this partnership with Microsoft.