The most popular Grok feature is, apparently, exactly what you think

NSFW uses account for well over half of traffic, a new report says. We've seen that play out in some disastrous ways over the last year, but we're now gaining some insight into why the company has leaned so hard into that strategy despite some veritable PR disasters. It turns out that NSFW activities account for well over half of Grok's traffic, according to a new report in that cites two former employees of the SpaceX-owned company. That includes using Grok to generate actual porn, as well as adult role-play chats and huge volumes of requests for erotica. Grok's users have even apparently discovered that it's cheaper to channel such requests through the company's models intended for writing code because those are cheaper to use.