AI washing muddies the artificial intelligence products market

Analysts predict that by 2020, artificial intelligence technologies will be in almost every new software and service release. And if they're not actually in them, technology vendors will probably use smoke and mirrors marketing tactics to make users believe they are. Many tech vendors already shoehorn the AI label into the marketing of every new piece of software they develop, and it's causing confusion in the market. To muddle things further, major software vendors accuse their competitors of egregious mislabeling, even when the products in question truly do include artificial intelligence technologies. AI mischaracterization is one of the three major problems in the AI market, as highlighted by Gartner recently.