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Analysts and journalists describe the radical economic and cultural shifts that come with digital transformation as a result of the rapid changes resulting from the adoption of new technologies. The sharing economy, refrigerators connected to the internet and self-driving cars are indeed very interesting. But less obvious is the potential for digital transformation in the industrial sector. The tier-two automotive components vendor, the oil and gas drilling contractor, the company manufacturing machine tools -- all of these companies can benefit significantly from technologies that are part of the industrial internet of things (IIoT). Industrial companies have been on the forefront of IIoT for decades, collecting data from connected industrial equipment and using it to inform maintenance activities and industrial automation systems.