How Augmented Reality is improving Digital Age!

Pokemon Go released in 2016 was the most successful game to use AR to superimposePokemon on physical background and all children and adults were mad chasing them in real world. Recent innovation, Heads-Up Display (HUDs) glass with AR superimpose crystal-clear driving directions on top of the real world so you can easily navigate without taking your eyes off the road. It's like Pokemon Go but all the adorable monsters have been replaced by driving directions. Digital Marketing will get a boost with AR. A new augmented reality campaign from Pepsi Max have stunned people in London, giving experiences like a prowling tiger, a meteor crashing, an alien tentacle grabbing people on the street, the bus stop window serves as a scarily realistic screen to bring these scenarios to life.