Amazon launches $200 Echo Look 'style assistant' camera that can analyze your outfits

Amazon's Alexa has learned how to be a personal stylist - and the skill is now available to everyone. The e-commerce giant has launched its Echo Look device to the public, allowing the AI to help you create a'personal lookbook' and design shareable photos. Before now, the device, which takes full-length photos and short videos of your outfit from every angle, was only available by invitation. There is also a service, called Style Check, that combines machine learning algorithms with advice from fashion specialists to give you a second opinion on your clothing choices. Amazon has released the Echo Look, which is an Alexa-powered camera that takes full-length photos and short videos of your outfit from every angle, helps you create a'personal lookbook' and creates shareable photos The Echo Look is priced at $199.99.