Snapchat enables video and stories embeds

Snapchat has rolled out two new features, including the ability to embed content from the platform into a website. This will automatically copy the code -- just as competitors like Instagram and TikTok have long allowed users to do. Following years of trying to broaden from just a platform to send pictures back and forth with friends, the option to embed is a logical next step from Snapchat. It builds on other features like articles and discovering local places of interest and, in 2022, Snapchat for Web. Along with embeds, Snapchat has also launched an OpenAI-powered feature that lets users extend their snaps to include more of their possible surroundings.