Rule-Based Reasoning


Martech 2017: The four biggest trends so far this year

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Marketers are learning to expect that platforms offer important insights pulled from layers of hidden data, make predictions about customers and know how to see a world of images, objects and sounds. So, we've seen the boom in efforts to make advertising more direct and transparent, such as the increasingly popular header bidding trend. In the past few months, for instance, people-based marketing was extended in a LiveRamp-based consortium, in Time Inc./Viant's marketing platform, and in a new publisher consortium from Sonobi. The same transparency urge behind header bidding and people-based marketing -- understanding what the deal is and who you're dealing with, whether marketer or customer -- is similarly driving General Data Protection Regulation (GDPR), a European Union-based consumer privacy initiative that could have a significant impact in the US and elsewhere.


Republicans introduce bills to scrap new bank arbitration rule

Los Angeles Times

The rule unveiled last week by the Consumer Financial Protection Bureau would ban banks and other financial institutions from using arbitration clauses to block customers from bringing or joining class-action suits. On Thursday, GOP members of the House Financial Services Committee and Senate Banking Committee introduced resolutions that would do just that. The CFPB rule would allow that practice to continue, but would ban arbitration clauses that also ban consumers from bringing class-action suits. Rep. Maxine Waters of Los Angeles, the ranking Democrat on the House committee, called Thursday's action an "outrageous" move that would harm consumers.


Automate big decisions in a big data world - Cloud computing news

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How, then, can this AI technology complement machine learning today? As solutions move to big data, rules may be applied to terabytes of data. To this end, the integration of ODM with Apache Spark and Hadoop MapReduce can help scale business rules solutions to the world of big data, and combine them with machine learning algorithms. To learn more, tune in to our "Think big: Scale your business rules solutions up to the world of Big Data" webinar that explores how ODM business rules applied to big data can transform your decision automation strategy.


How machine learning is taking on online retail fraud ZDNet

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Seven percent of that is attributable to chargebacks; 74 percent is for fraud management software, hardware and employees; and 19 percent comes from false positives -- transactions erroneously rejected as fraud. Fraud prevention tools available in the market at that time generally provided retailers with a risk score per transaction, and the retailer's in-house fraud team was tasked with deciding whether to accept or reject the order." Instead of providing a risk score and charging a flat fee for every transaction, Riskified offers retailers the option to approve or decline the transaction. Gal says this incentivizes Riskified to approve as many good transactions as possible, while its chargeback guarantee means it takes on fraud liability for every order it approves, requiring the company to accurately identify fraud attempts.


Designing Artificial Intelligence for Games (Part 1)

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The real goal of AI in games is to simulate intelligent behavior, providing the player with a believable challenge-a challenge that the player can then overcome. More complex systems require some means of perceiving the AI's environment, a record of player actions, and some means of evaluating the success of previous decisions. Entity pull systems work best for games with simple entities. A good example of a rules-based system is a Black Jack dealer (either video Black Jack or real Black Jack).


What could blockchain mean for the financial services industry?

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In short, blockchain is a shared digital, immutable ledger that records events or transactions within a fully distributed or peer-to-peer network, whether public or private, and verifies them across the number of participants operating within that network. These include: publicly distributed ledgers (Bitcoin, Ethereum), which require economic transactions, private and consortium versions of blockchain, and thirdly hybrid versions of blockchain. For example, R3 worked with financial institutions to create Corda which is a distributed ledger built for financial services to record and manage financial agreements. Real-time reconciliation and integration is the beauty of what blockchain brings to financial organisations but in Warren's view, until multiple parties are able to agree on a common set of rules, the ability to utilise blockchain technology in wider ecosystems, outside of the four walls of an individual organisation, will remain limited.


Artificial intelligence is aiding the fight against cybercrime

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The automation wave is the progression of technology and machine learning into intelligent software that can act to both identify and remediate incidents, leaving security professionals to tackle more complex and relevant issues. Graduating from a traditional rule-based system, experts have employed machine-learning techniques, drawing on data insight to identify patterns and apply machine-readable context to events. Information security professionals have battled for years to gain better insight into threat behaviour and utilising the most up-to-date technology to protect against attacks. A hybrid approach to security operations combining automation and humans, or supervised machine learning, is not only critical in alleviating the current skills shortage in the information security and cyber security industry, but also provides significantly improved results over either a human or machine working alone.


If you really know about artificial intelligence, you could earn as much as an NFL quarterback

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AI is the act of imbuing a machine or a piece of software with the capabilities that we consider human cognition, basically making a machine act like a human brain. "The machine learning system has to come up with a generator that would spit out that data set, working backwards from the data to a mathematical model, and then it is no longer limited to the data you've observed – AI can predict what tomorrow's equity prices will be." "Big data really means more data than you have the capability to deal with: high volume, high velocity that you want to process quickly and variability," Eck said. "The interesting thing about deep learning is its ability to operate on unstructured data."


SAPVoice: Banking And AI: Why We Also Need The Human Touch

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While people versus machines arguments grab headlines, the most successful banks will use a combination of humans and AI to prevent fraud. The California-based startup is infusing AI into its software solutions to help banks address financial crime, risk and compliance. Reddy said that running machine learning algorithms on SAP HANA speeds up performance by a factor of 20. While people versus machines arguments grab headlines, the most successful banks will think about machine learning beyond short-term automation benefits.


Telstra elevates artificial intelligence

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Telstra is set to inject artificial intelligence and machine learning capabilities into both customer and agent facing systems. The telco is in the process of appointing internal product owners to oversee "applied" artificial intelligence and machine learning projects respectively. They will then have responsibility for expanding the AI or machine learning capability of that system, creating and "grooming" a new feature "backlog" to prioritise features that can deliver the most value. Telstra is already a significant adopter of another variation of artificial intelligence technology, known as robotic process automation (RPA).